Zipper burst into our lives and stuck in our minds as a useful, convenient clasp for clothes, shoes, accessories, and other goods.
However, it has long gone beyond simple fittings in the fashion world, performing nothing but its direct function.
Present-day designers make their collections unique and creative by using a zipper, turning it into the main feature of their collections.
Promoting zippers as a design element
One would think that zippers appeared as a decorative element not so long ago. In fact, open zippers were first introduced in 1935.
Elsa Schiaparelli was the first designer to use zippers as a design element and applied them to her dress collections. She placed zippers all over the pieces, even where none needed to be opened. This was quite uncommon at the time. Elsa was the first to feature zippers in a brand-new way.
Zipper’s significance in modern design
Fashion designers still make great use of decorative zippers for clothes, shoes, handbags, and other items.
They still add zippers for both functional purposes and as a decorative element. In this case, it may seem a little heavy, usually placed in the center, standing out, and drawing much attention.
This version can be found in the collections of Lacoste, Gucci, David Koma, and Givenchy.
Decorative zippers can be found on jerseys and sweatshirts, on mini and midi skirts by Fendi, Marni, and French Connection. While Louis Vuitton employs several zippers at the bottom of pants.
This kind of zipper decoration goes beyond just clothing.
Ann Demeulemeester, a Belgian designer, used fittings to create hats with multiple zippers.
Intriguing solutions also emerge in footwear, accessories, and underwear.
The time when the zipper was used as a simple clasp is long gone. Modern fashion sets new trends, where zippers infuse fresh energy into the image, making it unique and distinctive.
Molniya is a Ukrainian zipper manufacturer that is not afraid of creative and irregular ideas and is committed to making any zipper concept a reality.
